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Case Study: Texas A&M University

Texas A&M University System: Your all-in-one education hub, simplifying administrative tasks and fostering seamless communication among students, teachers, and staff. Bridging the gap for a smoother educational experience.

Project

Texas A&M University

Project Goal

Our goal is to deliver a comprehensive solution that not only meets the technical specifications outlined but also offers additional value through user-friendly interfaces, customizable features, and seamless integration. We aim to accommodate the university’s growing needs, with the potential to include additional graduate students in the future.

Project Goal

Our goal is to deliver a comprehensive solution that not only meets the technical specifications outlined but also offers additional value through user-friendly interfaces, customizable features, and seamless integration. We aim to accommodate the university’s growing needs, with the potential to include additional graduate students in the future.

Challenge

Transform your learning experience at Texas A&M University! We’re on a mission to simplify course management and administration across our diverse campuses. Join us in revolutionizing how we handle extensive course catalogs, fair placement lotteries, and evaluations. Our goal is to elevate the user experience for everyone — students, staff, faculty, and residents. Plus, we’re ensuring a seamless integration with your favorite systems like Progress IQ, Canvas, and Banner. Let’s make education more accessible, efficient, and enjoyable together!

Solution

Enhanced Communication and Efficiency

Stay Connected Instantly
Our real-time communication platform ensures that parents, students, teachers, and administrators receive instant notifications and updates, fostering seamless connections.

Effortless Administrative Tasks
Introducing features like attendance tracking, grade management, and timely exam/assignment reminders to simplify and streamline administrative responsibilities.

Solution

Enhanced Communication and Efficiency

Stay Connected Instantly
Our real-time communication platform ensures that parents, students, teachers, and administrators receive instant notifications and updates, fostering seamless connections.

Effortless Administrative Tasks
Introducing features like attendance tracking, grade management, and timely exam/assignment reminders to simplify and streamline administrative responsibilities.

Design Process

Empathize

  • User Research
  • Interviews
  • Competitors Analysis
  • Survey

Define

  • Problem Statement
  • User Personas
  • Empathy Map
  • Story Board

Ideate

  • Brain Storming
  • User Flows
  • Information Architecture
  • Sketching

Prototype

  • Mid-Fi Wireframes
  • Visual Design
  • Prototype

Testing

  • Usability Testing
  • Getting Feedback
  • Conclusion

Students

Teachers

Administrators

Competitor Analysis

At the start, we talked to people, gathered insights through surveys, and observed users to understand their needs, motivations, and challenges. This is all part of the ‘Empathize’ stage, the first step in our design thinking process.

Competitor Analysis

At the start, we talked to people, gathered insights through surveys, and observed users to understand their needs, motivations, and challenges. This is all part of the ‘Empathize’ stage, the first step in our design thinking process.

User Insights

The design stage of the creative process of transforming research and ideation insights into tangible representations. This includes crafting wireframes, mockups, or interactive prototype to illustrate the final products layout, structure and functionality.

About 81% of users consider career guidance, highly important for school students.

About 60% of users find real time reports very helpful for ensuring students performance.

About 72% of users reported that schools commonly use WhatsApp for sharing updates.

User Persona

I learned about the users by creating detailed profiles called user personas, helping me understand their needs, goals and frustrations.

Biography

Najiya is a housewife and mother of a 2nd grade child who values education. Her days revolve around household chores and taking care of her child.

Frustrations

  • Dependency on waiting of reports and exam announcements.
  • Incomplete notes impacting her child’s studies.
  • Concerned about her child’s safety during school transportation.

Goals

  • Support her children to develop good values and for success.
  • Efficient communication with teachers.
  • Efficient time management.

Personality

Needs

  • A real-time exam tracking facility.
  • A communication platform to connect with teachers.
  • Daily class notes.
  • Timely notifications about homework.

Personality

Favorite Brands

Empathy Mapping

Explore user insights effortlessly with Empathy Maps. See what users express, think, feel, and do, gaining valuable insights to truly understand their experiences.

Says

  • I’m worried about whether my child reached school safely.
  • My child’s notes are incomplete.
  • Homework is important, but my child often forgets.

Thinks

  • Wishes to track child’s exam.
  • Needs a platform to communicate with teachers.
  • Complete notes would help my Child perform.

Does

  • Exam updates.
  • Calls the school or other parent to check on the child’s status.
  • Waits for PTA meeting to receive updates on her child’s performance.

Thinks

  • Anxious, Frustrated, Worried and tensed.

Project Timeline

User Flow

Unlocking creativity! We brainstorm, map user journeys, design info structures, and sketch wireframes to bring fresh, innovative ideas to life. See the user’s path, spot key interactions, and decision points within the app.

Interface

Sneak peek at the interface! We simplify and test concepts with low-fidelity designs.

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Mehak Qureshi | All Rights Reserved