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Project Goal

Ensuring our online platform runs smoothly is crucial. Explore an enhanced and user-friendly way to access forms and processes. Highlight key features for a seamless experience. Target: 50% faster turnaround, improved response time, and proactive communication to meet goals.
  • Streamline Landing Page for Clarity
  • Enhance Site Navigation for Seamless Browsing
  • Introduce a Subscription Option for Exclusive Benefits
  • Optimize Site Analytics for Actionable Insights
  • Minimize Exit Points for Improved Engagement
  • Revamp Visual Design for Enhanced Appeal

Problem statement

After thorough research, we’ve found that a website’s design should be functional and visually engaging.

Project Goal

Ensuring our online platform runs smoothly is crucial. Explore an enhanced and user-friendly way to access forms and processes. Highlight key features for a seamless experience. Target: 50% faster turnaround, improved response time, and proactive communication to meet goals.
  • Streamline Landing Page for Clarity
  • Enhance Site Navigation for Seamless Browsing
  • Introduce a Subscription Option for Exclusive Benefits
  • Optimize Site Analytics for Actionable Insights
  • Minimize Exit Points for Improved Engagement
  • Revamp Visual Design for Enhanced Appeal

Problem statement

After thorough research, we’ve found that a website’s design should be functional and visually engaging.

Project Timeline

Competitor Analysis

Company

Employees

Funding

Revenue

1 – 25
—
$100K – 5M
25 – 100
—
$5M – 25M
25 – 100
—
$5M – 25M
45,000
—
$3.9B
25 – 100
—
$5M – 25M
500 – 1000
$68M
$100M – 500M

Usability Heuristics

User Control & Freedom:

User can Cancel a download before it completes.

Consistency & Standards:

We maintain the consistency in our all design.

Flexibility and Efficiency of Use:

We speed up the interaction for the expert user.

Minimalistic:

We are Providing only necessary information in an elegant way.

Visibility of System Status:

Navigation menu items set to underline when a user hovers over them.

Help Users:

We are using toggle options to guide user.

Usability testing

Issue: Improve Chat Capabilities

User Feedback: Your chat feature didn’t work.
Why does the chat support service not populate?
User Recommendation:
Enhance and ensure reliability with chat functionality.
It would be helpful if the chat worked, eliminating the need for unnecessary calls for simple fixes.

Issue: Slow Response Rate

User Feedback:
Facing a slow response rate.
User Recommendation:
Users want the website to load smoothly for a more responsive experience.

Issue: Technical Glitches and Slowdowns

User Feedback:
Experiencing website slowdowns.
User Recommendation:
Users want every page to load smoothly, addressing technical glitches for a seamless browsing experience.

Memorial, TX, TX

PD C.

5/25/2021
About PD C.
Review Votes
Cool 1
Yelping Since
May 2021
The service is really not make people feel comfortable because they did on purpose that create difficulties for Asian people , even we got full materials but they still make some reasons that refused us to renew .
From Houston, TX

J. "Jimmy" G.

6/12/2021
About J. G.
Review Votes
2
Yelping Since
November 2016
What a difference from my earlier four visits when they had me going back and forth because of lack of information. Some of the information that I took on the 17th of June was not even needed. Looks like they had a whole new crew.
Houston, TX

Cathy H.

7/31/2019
About Cathy H.
Review Votes
Cool 16
Yelping Since
February 2012
Going on 2 hours of just waiting to be called to renew my license. Repeatedly attempted to make an appointment online with both this and the Rosharon location, but they went to a “no wait time” screen.
Katy, TX

Melissa G.

5/25/2021
About Melissa
Review Votes
444
Yelping Since
May 2011
They do have ways to create appoints for yourself online, but you can’t make one before the center opens. This means that you need to take into account traffic and travel times when making an appointment.

UX Audit

“Gathering User Insights Worldwide”

To gain valuable perspectives on our website, I surveyed to collect feedback from users globally. Explore what users worldwide have to say about their experiences.

Question:
How satisfy are you with this new website design?

Johnnie Said:
We have been very happy with new website! It looks professional and very easy to navigate. You handle things very efficiently and are available for any questions we have.

Question:
What kind of device do you use the most to access websites?

Alva Said:
I spend too much time browsing the internet. I have an iPhone and a Fire Tablet that I use mainly. It seems we are moving toward a future in which our smartphones will be our only connection to the internet

Question:
What kind of difficulties do you face while browsing website?

Glenn Said:
Some websites loading time is too slow, When i browse something, I am facing an irritating popups with bad color combination and designs. Unnecessary count down timer for downloading and loading of pages.

Question:
What are your thoughts on our new website?

Raymond Said:
I honestly wouldn’t spend more than 5 seconds looking at your old website. It doesn’t seem professional or informative. But now, your new website really looks nice with good relevant content.

Question:
What calls to action do you want on our website?

Charles Said:
Calls to action are requests you give your audience to perform a particular action. You put all of these on a right place.

Participant Demographics

Process

User research, user flows & user journey refinement

UX strategy improvements & recommendations

Persona review &
suggestions

Digital wireframe suggestions (mid-fi) can you find icons for me on this svg

User research, user flows & user journey refinement

UX strategy improvements & recommendations

Persona review &
suggestions

Digital wireframe suggestions (mid-fi) can you find icons for me on this svg

User Journey

Landing Page

Existing Screens

UX Problem

Your website serves as the bedrock for all your online marketing endeavors. Ensuring its seamless performance is pivotal for success.
  • Optimize Code Quality:
    Current Issue: Messy Code
    Addressing this ensures your site functions smoothly and enables search engines to index your content effectively.
  • Enhance Mobile Experience:
    Current Issue: Non-Mobile and Responsive Design
    We’re committed to developing a responsive system for your website, ensuring an optimal experience for visitors on any device.
  • Improve User Interaction:
    Current Issue: Poor Website Health
    We’ll fix non-functional buttons and reduce action times, enhancing overall website health and user satisfaction.
  • Page Load Speed:
    Swift Page Loading – Google prioritizes fast-loading pages for better search rankings. Optimize your page speed within 5 or 6 seconds to captivate visitors. If it takes longer, they might leave your site.
  • Social Media Engagement:
    Enhance Social Interaction – Elevate your online presence. Foster social engagement, and customer connections, and gather valuable feedback for an enriched user experience.
  • Call to Action (CTA):
    Empower Your Visitors – Transform your website with compelling Calls to Action (CTA). Inspire engagement through well-crafted buttons, such as sign-up forms, contact options, or enticing offers. A strategically placed CTA can boost your conversion rates by 15 to 20%.
  • Outdated Design Elements:
    Modernize Your Look – Shed outdated design elements. Unnecessary strokes and HTML borders belong to the past. Your website deserves a contemporary facelift for a mobile-friendly, SEO-optimized experience.
  • Content Management System (CMS):
    Effortless Management – Unlock the potential of a Content Management System (CMS). Update content seamlessly, make tweaks without coding knowledge, and keep your website dynamic and up-to-date.
Old and out dated website of Texas Department of Motor Vehicles
Meet modern consumer expectations for a seamless user experience. Outdated websites risk losing visitors. Upgrade for success.

Typography

Typography is the art of arranging letters and text to create clear, readable, and visually appealing content. It involves selecting fonts, styles, and structures to convey emotions and messages effectively.

Explore Open Sans, a humanist sans-serif typeface commissioned by Google in 2011. Designed by Steve Matteson, it builds on the successful Droid Sans for Android devices, offering a modern and open-source typographic experience.

Font

Open Sans Regular
Open Sans Bold

Regular Bold

1234567890
abcdefghijklmnopqrstuvwxyz

Design System

Crafting a seamless User Interface (UI) involves anticipating user needs, and ensuring easy access, clarity, and simplicity. UI design merges elements from interaction design, visual design, and information architecture for an intuitive user experience.

Text Area, Boxes and sections

Explore real-time news and insightful analyses for the companies you’re considering for investment. Discover trending stocks and promotions here.

Buttons and icons

Buttons empower users to take action and make choices effortlessly with a single tap. They convey specific actions that users can initiate, strategically placed across your website’s interface for easy discoverability. Buttons are designed to be unmistakable, ensuring users can effortlessly identify them and understand the action they enable.

Icons, on the other hand, are compact visual elements, often symbolic, dedicated to representing software programs, files, or functions on your screen. Serving as visual cues, icons enhance recognition and streamline the location of items on your computer or features within a program.

Find Offices

Wireframes

User Interface (UI) Design focuses on anticipating what users might need to do and ensuring that the interface has elements that are easy to access, understand, and use to facilitate those actions. UI brings together concepts from interaction design, visual design, and information architecture.

New Screens

Crafting a seamless experience, UI Design anticipates and simplifies user actions. It merges interaction, visual design, and information architecture for an accessible and intuitive interface.
At the heart of our design, we embrace a contemporary palette featuring vibrant green and calming blue hues. Our visuals are now sharper than ever, complemented by the clean lines of Open Sans typography, all set against a simple white backdrop. Explore a seamless blend of modernity and clarity in every pixel.

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